Why do I need a web site?
Given the prevalence of social media platforms, some business owners wonder if they need a website at all. Having your own web site is absolutely essential to manage risk and to keep your destiny in your own hands. It can also make you more money by dealing directly with your clients!
How my clients save thousands of dollars a year
Cash flow is the lifeblood of a business, especially for a small one. It can get confusing for a person without IT experience to decide what software and services use for their web site. Choosing the right products and services can save thousands of dollars a year in unnecessary expenses.
Why use WordPress
WordPress was launched in 2003 by two developers who decided to make it available for free. At it's launch, it was a tool for blogs, but over the years, it has developed into a sophisticated platform with a vibrant ecosystem that powers more than 43% of all web sites in the world.
Should I use video on my web site?
Using video on web site is quite popular these days. In this article, we'll examine the benefits of using video on your web site, how much it costs, and answer some common questions about video. The short answer to the title of this article is a resounding YES!
Why a business should have email on their own domain
It's tempting to use email from the likes of Yahoo, Google or Microsoft because it's so easy to get started, but there are some very real dangers to be aware of. Having email on your own domain on a platform that is completely under your control is much safer, much more secure and often, much cheaper too!
How much does it cost to run a web site?
In this article, we're going to look at how much a small business can expect to spend on running a web site. There are multiple areas of costs to consider; we'll look into them all and work out how much a slick, fast and smooth web site costs to run.
Should I use Virtual Assistants?
The use of virtual assistants has become quite popular. In this article, we will examine whether it is a good idea to use their services, and for what. The short answer is "yes"; the longer answer is "yes, but only for certain things; you should not outsource your entire business".
Does Paid Advertising Work?
In days gone by, businesses were told to advertise in newspapers to get sales. Then it was the yellow pages. Then magazines. These days it is "online" - whether on Google or Facebook or Instagram. It is a good idea to carefully consider what the platform best serves the needs of your business.
How many email addresses do I need?
Following the principle of "not putting all your eggs in one basket", it is recommended that you use separate email addresses for different areas of your business. This article explains how many email addresses you should use, and for what.